Landor Associates has just published their top 10 “Breakaway Brands” for 2012 and the list isn’t too surprising. Facebook leads…
Vertical Markets
I discovered an excellent blog post (link here) this week about marketers being mis-led by major research mistakes. One of…
‘The man who follows the crowd will usually get no further than the crowd. The man who walks alone is…
There’s been a lot of talk lately about store brands competing with manufacturer brands – mostly talking about how store…
The tech theorizers have suckered us into a mythology – the one where the Four Virtual Horsemen of the Tech…
Much was made of Nielsen numbers released recently that suggested a small drop in homes with multi-channel TV (cable, satellite,…
It’s been a crazy week of reports on TV. It started with the extremists predicting nothing less than complete destruction…
After all the hoopla of hiring an Apple magician (only magical, of course, because he was at Apple) and the…
Social media research is one more “fad” that’s sweeping the world. (I even read in Media Post recently that someone…
By now, you probably know that Burger King is no longer the #2 fast food chain in the US. Wendy’s…