Saw this story on RetailWire titled “Does Target have a problem online?” (click here). The gist is that analysts are…
Vertical Markets
Kickstarter mythology has outgrown reality. (But let me be very clear. I’m NOT talking about Kickstarter art, music, and movie…
“The real trouble with this world of ours is not that it is an unreasonable world, nor even that it…
Big Data has been around long enough now that it’s clear that analyzing big data can deliver some sweet benefits. What’s…
You know the videos I mean – the ones made so the agency can check the box “Cool video complete”.…
Last week I ran into research that presents a strange example of disconnected brand thinking. I found it in a…
“Whenever you can, make the product itself the hero of your advertising.” – David Ogilvy, Ogilvy on Advertising We live…
The theory of “Disruptive Innovation” is an idea that has come to dominate business. Why? Business pundits and consultants would…
The Quote Recently, at Atomic we came across a funny meme on DigiDay. The piece was a blend of clever…