Supercomputers had been invented by Seymour Cray, were assisted in spread by floating point co-processors, then grew through a set…
Human Tech
Discussions of marketing technology to the real people who buy it.
We live in strange innovation times. We’re told to fail fast. Apparently, failure is not an option – it’s an…
A few years ago I wrote “At Walgreens: An Amazing Abuse of the Customer Satisfaction Survey” based on my experience as a…
“The real trouble with this world of ours is not that it is an unreasonable world, nor even that it…
Last week I ran into research that presents a strange example of disconnected brand thinking. I found it in a…
This past weekend, there was a Lego expo here in Portland and my youngest son went with my wife. We’ve…
Business has a tremendously complicated relationship with improvisation – often preferring a mythological quest for risk-free management and ignoring the…
There’s huge money to be made, apparently, for consultants who project radical future change. In TV, that means suggesting TV…
I discovered an excellent blog post (link here) this week about marketers being mis-led by major research mistakes. One of…