A brand relationship is a trust relationship. But somehow, we seem to forget this truth in the rush to do…
Media
I ran across this presentation about GoogleTV. It’s interesting. Because it suggests that Google really believes the silly things it…
In the great religion of the internet, there is unshakeable belief that the internet is a disruptive technology – technology…
I’ve been interested by the industry hoopla surrounding Google’s vaunted approach to development. Maybe “interest” is the wrong word. Because…
There’s a superb blog post at DigitalTonto summarizing how traditional media company results are showing that traditional is anything but…
The marketing world is guided by theories – “models” that are expected to explain the key issues we face and…
There’s news out this week the QVC is going to seek one of the tech world’s holy grails of TV…
A few years ago I heard an author speak about his new advertising book. His primary claim was that clients…
The perception of Consumer Reports is that it’s an organization dedicated to thoughtful reviews that help consumers sort through complicated…
The following article in the NY Times suggests that so-called “free” internet services are anything but free (click here). Why?…