Having looked deeply into differentiation and distinction in Part I and Part II of this series let’s turn to the…
Consumer research
The blogger re-emerges. Readers will recall I’ve been writing a book about complexity and business. What readers will not know…
I was part of a brawl on Twitter the other night. You know the kind — over the details and…
The great market hope of data analysis (now sold as “AI”) was that companies who systematically gathered “data” would create…
Saw this story on RetailWire titled “Does Target have a problem online?” (click here). The gist is that analysts are…
Big Data has been around long enough now that it’s clear that analyzing big data can deliver some sweet benefits. What’s…
Last week I ran into research that presents a strange example of disconnected brand thinking. I found it in a…