Just saw a headline telling me there’s this great study showing change in TV viewing habits! Wow. They did a…
Communication
General discussion about problems and opportunity in communication.
The “radicals” who envision an internet take-over of the entire advertising world have been telling us for years that TV…
Watching TV last week, my family was surprised to see an ad come up with Larry King in what looks…
WordPress tells me this is my 100th post (the celebration commences immediately). So is there a more fitting topic than…
Over the past year, I’ve written a series of articles in Response Magazine that look at ways to get more…
Read some of the latest theories of the hip & happening SoMe experts and, apparently, the influence of the web…
I’m usually committed to writing all new content on my blog – even if I’m discussing statistics or research from…
While it's important to engage consumers online, it's clearly a myth that those same consumers want nothing more than intensive…
A recent AdAge article quotes Bernbach as saying “The more you research, the more you play it safe, and the…