I have spent 30 years marketing for startups in industries ranging from B2B tech and early desktop publishing to all…
Business and Strategy
Nothing in business is simple — complexity dominates. Hopefully this is one reason my recent writing about Kodak tapped a vein.…
An area like innovation needs to be approached with care. And cautionary words are quite often in order. So I…
Hah. See what I did there? “April Fools!”… Hah. Hah. Hah. Um. Never mind. Remember…. On the internet, it's April…
“Yes is a challenge. Yes means making a commitment. Yes means figuring it out barring all other obstacles and challenges.”…
“Prevention is better than cure.” …Desiderius Erasmus . What kills innovation? What leads innovation efforts to fail to deliver the…
“Symptoms…seem to you irrational because you take them in an isolated manner, and you want to interpret them directly.” Jacques…
“As any doctor can tell you, the most crucial step toward healing is having the right diagnosis. If the disease…
Despite the hype today around data science and big data, understanding the impact of a business move remains exceptionally hard.…
The esteemed Australian marketing professor Mark Ritson recently passed along an article in Mumbrella written by Josie Tutty. In this…