I’ve been fascinated by the success of Android based phones, their amazing growth curve, and the ability of the press…
Technology Advertising
Discussion of technology advertising from a longtime technologist and consumer marketing expert.
Tonite I’m in Boulder, Colorado extending a business trip to visit my dad and my brothers. If you’ve been listening…
A brand relationship is a trust relationship. But somehow, we seem to forget this truth in the rush to do…
I ran across this presentation about GoogleTV. It’s interesting. Because it suggests that Google really believes the silly things it…
I’ve been interested by the industry hoopla surrounding Google’s vaunted approach to development. Maybe “interest” is the wrong word. Because…
There’s a superb blog post at DigitalTonto summarizing how traditional media company results are showing that traditional is anything but…
The marketing world is guided by theories – “models” that are expected to explain the key issues we face and…
There’s news out this week the QVC is going to seek one of the tech world’s holy grails of TV…
A few years ago I heard an author speak about his new advertising book. His primary claim was that clients…
Communication is all-to-often the reason that products don’t make it across the chasm. Yet this is under-reported in the literature,…