Claims of “FREE!” drive purchases of cheesy TV products from Shamwow’s to those (supposedly) Amish heaters. But somehow, it escapes…
There are many ways that companies conspire to keep their products sitting lazily on the shelf (safe from consumer purchase).…
Tool makers have created a wilderness of product, category and project names that stand in the way of revenue and…
I generally enjoy reading Bob Garfield’s work. So I read his recent AdAge blog post about new media with interest.…